Virtual Reality Takes Over the Wharf

Daniel Zeballos is a COO at Illustrate My Design, or IMD. The company creates virtual renderings of building projects, allowing architects and designers to tour structures that don’t exist yet. He said just a handful of companies are in the market, and hopes widespread adoption of VR will put more headsets in more architects’ offices.

ASAI awards IMD the 2018 "Award of Excellence"

May 1st, 2018 | Washington DC

Illustrate My Design has won the "Award of Excellence" in the Architectural Rendering section for the “Petal Chandelier” image. The award is the highest honor for the best Architectural Illustrator.

IMD received a prestigious award for the inspiring work of art, chosen from 400 competition entries. The ‘Petal Chandelier’ will be featured in the Architecture in Perspective 33 Catalog and Exhibition. This competition received many professional entries and consisted of 10 awards in the four categories. This particular award possesses extraordinary entries to be exhibited and included in the catalog.

Daniel Zeballos, COO and Creative Director of Illustrate My Design states, “It is part of our mission to represent Award-winning CGI in Washington DC. We honored to be a part of the American Society of Architectural Illustrators and very grateful for the award.

IMD will receive the award at ASAI's 'Architecture in Perspective 33 Conference’ that will take place in Marina Del Rey, California from October 11-13, 2018. 

 "The Petal Chandelier"  Award of Excellence 2018by the American Society of Architectural Illustrators

"The Petal Chandelier"  Award of Excellence 2018by the American Society of Architectural Illustrators

The "Petal Chandelier" is a 3D computer generated illustration which was Client commissioned.  It was a part of an 80 rendering set in which the image highlights the setting for a commissioned custom art piece. As Digital Artists, IMD created a chandelier 3D model from the client’s concept for a custom art piece. It is modeled with hundreds of petals hanging from various thin and vertical structures. This chandelier covers the height of three floors and is a centerpiece for the spiral staircase, which represents a core of the overall building.

Architect/Designer: Ike Kligerman Barkley Architects

Client City: New York City, NY

 ASAI Competition | Architecture in Perspective 33

ASAI Competition | Architecture in Perspective 33

 American Society of Architectural Illustratators (ASAI)

American Society of Architectural Illustratators (ASAI)

"The Future of Visualization" at NeoCon 2017

Washington, DC | June 15th, 2017    

Illustrate My Design (IMD) is a boutique Architectural Visualization firm, established in 2008. Traditionally, the firm’s offerings included 3D Rendering and Animation; the firm now offers Virtual Reality (VR) as a new, innovative solution.  For the past 2 years, IMD has created many Virtual Reality Experiences for Education, Commercial and Residential projects.
 
IMD presented a seminar on Virtual Reality at NeoCon 2017. The seminar, titled The Future of Architectural Visualization: New Developments in Virtual Reality examined the current state of visualization and VR technology, what is up and coming, and how companies can react to the changes. Daniel Zeballos and Florencia Bialet, Principals at IMD, presented this content.
 
IMD’s presentation started with the history of VR. It has been in development since the 1960s, but now is the time when technology - driven by Nvidia, the increase in computing power, and the smartphone revolution - will help VR go mainstream. It is quickly becoming adopted by companies in all sectors of the design world. 
 

 Standard view, Lobby image

Standard view, Lobby image

 VR ready 360 Lobby image

VR ready 360 Lobby image

Most designers use 3D software such as Revit and SketchUp, but present it in 2D format through renderings and fly-through animations. Virtual reality allows you to experience 3D content in a 3D format. Another crucial benefit is when you are using a 3D headset, you automatically have the correct sense of scale. VR is the best way to realistically visualize your design. 
 

“Use the basic 360 headsets to introduce the idea, and start the conversation on VR at your firm and with your clients.” - Florencia Bialet


The Center for the Arts in Crested Butte, Colorado, designed by Holzman Moss Bottino Architects based in New York City, embraced the technology.  The project involved the full spectrum of visualization services - renderings, animation, and virtual reality. With portable VR cardboard headsets, 360 degree virtual reality images were used on-site so viewers could see the exterior of the future arts center building. This experience draws community attention and plays a major role in their fundraising efforts. 
 

 Crested Butte Center for the Arts, Colorado | Client and Architect Holzman Moss Bottino using 360 VR on-site to see the future contruction from that specific location as it will be once built.

Crested Butte Center for the Arts, Colorado | Client and Architect Holzman Moss Bottino using 360 VR on-site to see the future contruction from that specific location as it will be once built.

“VR is a definitely a trending topic, and we see it going mainstream.  I believe VR is the future of architectural visualization. This is a major decision for companies within the Architecture and Design Industry:  will you be an early adopter, try to catch up later, or do nothing? If you aren’t exploring VR, it’s a missed opportunity.” - Daniel Zeballos

“This is such an exciting time, VR is changing our industry and we love having the creative freedom to implement new solutions for our industries, in a way that could not be done before with simple renderings or animation.” - Daniel Zeballos